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Salesforce Media-Cloud-Consultant Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Audience and Campaign Management | - Audience segmentation and activation
|
| Integration and Implementation | - System integration patterns
|
| Media Cloud Architecture and Data Model | - Core Media Cloud data objects
|
| Media Cloud Solutions and Features | - Core product capabilities
|
| Media Industry Knowledge | - Advertising and media ecosystem fundamentals
|
Salesforce Media Cloud Consultant Sample Questions:
Question 1
A System Administrator of an advertising publishing company that uses Advertising Sales Management (ASM) is going through the migration from source org to target org.
During the migration, the System Administrator runs into an error related to permissions and licenses on the target org.
Which two reasons could have caused the error?
Choose 2 answers
A. The source org does not have the required platform license definitions and add-on licenses.
B. The System Administrator user profile on the target org does not have the required permission set licenses or add-on licenses.
C. The target org does not have the necessary integration procedures and Data Raptors.
D. The target org does not have the required platform license definitions and add-on licenses.
Question 2
A publishing company has been using Media Cloud for the last six months and now wants to send order data over to the Google Ad Management platform. The company has the client and secret from Google.
Which element should a Consultant create within Salesforce to be able to enter these details?
A. Connected App
B. Named Credentials
C. Auth. Provider
D. Custom Metadata
Question 3
Apublishing company is evaluating Salesforce for the below functionalitis: a) lead to opportunity b) case management c) a media-specific data model d) OmniStudio capabilities. What is the minimum salesforce licenses a consultant should suggest?
A. media cloud advanced
B. media cloud growth
C. media cloud publishing
D. media cloud basic
Question 4
A company is planning to adopt media cloud and has requirements around the relationship between clients and their advertising agencies, where they want to capture the role of each agency so they can identify clearly what is the agency of Record. They also have requirements to map contacts within the agencies. How should the media cloud data model be used to represent these relationships?
A. advertisers and agencies should be created as accounts and contacts as contacts, and the party modelshould be adopted to define the relationship between them.
B. advertisers should be created as accounts, and agencies should be represented by a custom field added to the contact object. Contacts should then be assigned to the accounts
C. advertisers and agencies should be created as accounts, and a custom lookup field should be created to represent the client/agency relationship Contacts should be created under the accounts.
D. advertisers and agencies should be created as accounts, with agencies listed as child accounts to the client accounts, with contacts related to those.
Question 5
Amedia publisher is using advertisging sales management to manage their B2B ad sales business. During the creation of a media plan, a consultant wants to see analytical insight using the view insight button on the add and configure placements screen. Which system should the consultant use to achieve this?
A. google ad manager
B. tabluea
C. custom ad server
D. marketing cloud intelligence
Solutions:
| Question 1 Answer: B,D | Question 2 Answer: B | Question 3 Answer: C | Question 4 Answer: A | Question 5 Answer: D |




